Jenn Randazzo, MS, RD

Founder

I’m Jenn, an STL-based registered dietitian with 10+ years in the natural products industry helping start-ups and scale-ups launch successful innovation, build brand credibility, and drive sales.

I cofounded CRDIBLE because I’ve witnessed the uniquely profound impact registered dietitians can have on a brand’s success. And I want to help emerging brands, committed to making a difference, cut through a competitive landscape and emerge as the market leader.

When I’m not spending time in front of a computer, you can find me running, going to therapy (weeee!), desperately trying to revive my backyard vegetable garden, and walking with my furbabies, Scrappy (12), Judith (10) and Panda (8) in our favorite nearby park.

Jessie Shafer, RD

Founder

I’m Jessie, an editor and registered dietitian with 20+ years in print and digital publishing plus 9 years in the natural products industry helping brands connect with retailers, health professionals, and consumers.

I cofounded CRDIBLE because I’ve found a lot of purpose–as an RD, journalist, and human–in fostering honest conversations about nutrition. My goal is to leverage my expertise in communication and the natural products industry to bring truly meaningful innovation to market for better health in the world and a more sustainable industry at the same time.

I live near Denver, CO where I split my time among nearby playgrounds with my three kiddos, typing away at my trusty laptop, and heating up my home kitchen with delicious experiments.

Meet The Team

  • Kim McDevitt MPH, RD

    Seasoned RD with a career dedicated to empowering brands through product education and nutrition communications

  • Amy Goodsen MS, RD, CSSD, LD

    Media expert RD providing quality, science-based nutrition information through speaking, media, writing, and consulting

  • Jenna Werner RD

    Weight-neutral RD and co-host What the Actual Fork, a podcast with over 1.5 million downloads

  • Carlene Thomas RDN

    RD with 10 years of experience in recipe development, content creation, and nutrition related regulatory/legislative communications

  • Amanda Sauceda MS, RD

    A nationally-recognized food and nutrition expert, specializing in gut health

  • Tom Smurr RD

    Sports-focused RD with expansive experience in nutrition consulting, healthcare sales, education, innovation, and recipe development

  • Katherine Andrew MPH, RD, LDN

    A digestion and hormone specialist committed to helping women optimize hormones and reignite their metabolism without restriction